Media Analysis

Infopaq’s analyses show the true impact of your publicity. The analyses are based on facts about how your organization’s messages and spokespeople have been portrayed in the media. They help you evaluate and see the true value of your PR work and can be used as a foundation for your communication strategy.

The analyses are based on monitoring of print, broadcast, online and social media that we conduct for you. They are specifically adapted to your needs and answer your questions regarding your publicity. For example, you can compare your media image with that of your competitors, track media trends, or evaluate specific campaigns and incidents.

Our experienced media analysts present their conclusions in person and discuss the results with you.